Health & Beauty
Camille Rose Case Study
Established in 2011, Camille Rose has quickly become a household brand. Inspired by her grandmother, Janell Stephens founded the company with a goal to make health and beauty products that gave women of color an all natural, luxurious experience. I recently started using Camille Rose hair products and became a huge fan of not only the hair line but of Janell Stephens and her grassroots approach. As an ode to the company’s success thus far, I brainstormed a few ideas for a full-funnel brand campaign that could elevate the brand and give it definition across social platforms and various media outlets. Enjoy!

Taliah Waajid Annual Expo
Art Direction + Design for digital, OOH marketing, and flyer materials.